The Relevance Project seeks to promote the importance of local journalism and its vital role in democracy. These resources are aimed at helping newspaper media recapture and bolster the message that it is the primary source of local news and information.
We Trust Newspapers
A sampling of research that documents the public trust in journalists who cover and live in the communities they serve.
Support Local Journalism
Selected quotes from the media critic of The Washington Post that make the case for our newsrooms.
Note: The Ad Recall data are from Coda’s ad effectiveness database, which is composed of newspaper reader studies for more than 40 newspapers conducted from January 2016 to June 2020.
When Local News Fails Digital Series
Provocative warnings from the media critic of The Washington Post whose 2020 book explains the challenges facing community newspapers.
The Election Season
Digital promos to help build awareness of newspapers’ scope in reaching voters