RPD: Thank You, Louisiana Press

88th in a 2022 Series*

Everyone likes a good challenge. Here’s one: Take an hour presentation built on three parts. Break it apart into three sections so that each consumes no more than 20 minutes. Zero in on the best message, be brief and to the point. The added pressure: You’re cutting into attendees’ lunch hour. Challenge accepted. A big thanks to the Jerry Raehal and Dana Wilbert for inviting me to present to the Louisiana Press Association‘s new Lunch & Learn program. Part I was yesterday: “A Relevant Future: Now Is A Good Time To Size Up,” featuring the Relevance Meter. Part II will occur in June, with the closer in July. I couldn’t tell from the Zoom screens if anyone was eating lunch while I was talking. But I saw people. Amazing, since I found the 20 minutes was over in a flash. The importance of Relevance as a foundation for trust. DONE. Reminded me of the first time I received a standing ovation. It occurred when I ended a training session for copy editors 25 minutes early. Never saw bigger smiles. Told me a lot about success as a public speaker. Having snacks didn’t hurt either.

–Tom Silvestri, Executive Director, The Relevance Project

*ABOUT THE SERIES: Our goal is to share a Relevant Point of the Day (RPD) each weekday throughout 2022. Our target is at least 222. Thank you for supporting The Relevance Project. Your success is our focus.

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